Wong & Partners, the Malaysian member firm of Baker & McKenzie International, advised Pacific Global Ventures Sdn. Bhd. (“Pacific Global”) on the disposal of an equity stake in Mamee Double-Decker Sdn. Bhd. (“Mamee”) to Headland Capital Partners Limited (“Headland”), a Hong Kong based private equity firm. Partner Munir Abdul Aziz led the team and was assisted by senior associate Wong Sue Wan.
With more than 90 years of collective experience in the food and beverage (“F&B”) manufacturing industry, Mamee’s highly experienced senior management team will target South East Asian growth markets in different market segments to accelerate its regional growth with the assistance of Headland.
Munir Abdul Aziz, the Firm’s corporate and commercial partner, said of their involvement in this matter, “It was a pleasure working with Vuitton Pang, the Pacific Global team and their financial adviser Rothschild on this matter, which is indicative of the growing foreign investor interest in the South East Asian food and beverage manufacturing sector.”
“We would like to thank Wong & Partners for working with us on this important transaction. Their input proved to be important in shaping and concluding this transaction and we appreciate the commitment that was put in by the team,” said a Pacific Global Ventures representative.
Established by the Pang family in 1971, Mamee is Malaysia’s largest domestic food and beverage maker with a domestic market share of more than 30%. As the top ranked snack food business in Malaysia, it has a number of leading home-grown brands such as Mamee Monster, Mamee Instant and Sllrrrp! Noodles, Mister Potato Chips, Nicolet Swiss Herb Candy and Nutrigen Cultured Milk Drink.
Headland Capital Partners Limited, formerly, HSBC Private Equity (Asia) Limited, has been advising private equity and venture capital funds since 1989. The funds advised by Headland have made investments in more than 140 companies, primarily in Greater China, South Korea, South East Asia and India.
Rothschild Malaysia Sdn. Bhd. was the sole financial adviser in this transaction.
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